7. The Everything for $1 Mentality
Dollar stores are very good at creating the illusion of a bargain by playing with your mind. They create a psychological environment where you feel like you are getting an incredible deal just because something is priced so low. The volume of items that are labeled with prices like $1 or $1.25 makes you believe you’re making wise purchasing decisions.
However, if you do the math, you’ll realize that sometimes the deal isn’t such a great one. For example, a pack of gum might only cost $1, but is it a good value when you compare it to buying a multi-pack of gum elsewhere for a few dollars more? In reality, you are not always getting the best value for your money. Dollar stores trick you into buying more because the prices seem lower, but you could find more value elsewhere.
